
Privacy Policy
Byron Dog Training (“we”, “us”, “our”) respects your privacy. This Privacy Policy explains how we collect, use and protect your personal data when you use our website and our mobile app (together, the “Services”).
Who we are
We are the data controller for personal data processed through the Services. If you need to contact us about privacy, please use the contact details provided on our website/app.
What we collect
Depending on how you use the Services, we may collect:
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Contact details (e.g., name, email, phone number)
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Account details (e.g., login information, preferences)
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Booking and purchase details (e.g., class bookings, payment status, invoices/receipts)
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Dog-related information you provide (e.g., dog’s name, training notes, behaviour goals)
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Messages and enquiries (e.g., contact forms, WhatsApp or in-app messages where applicable)
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Technical data (e.g., IP address, device type, app version, browser type, crash logs)
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Usage data (e.g., pages/screens viewed, features used)
We do not intentionally collect special category data (such as health data) unless you choose to share it with us.
How we use your data
We use your information to:
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Provide and manage the Services (including bookings, programmes, and support)
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Communicate with you about your sessions, enquiries, updates, or changes
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Take payments and keep appropriate business records
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Improve our Services (including troubleshooting and analytics)
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Send marketing communications where permitted (you can opt out at any time)
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Comply with legal obligations and protect our rights
Our lawful bases (UK GDPR)
We process personal data where it’s necessary to:
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Perform a contract with you (e.g., delivering training you book)
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Comply with legal obligations (e.g., tax/accounting records)
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Pursue legitimate interests (e.g., improving services, preventing fraud), balanced against your rights
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Rely on consent (e.g., email marketing), where required
Payments
Payments may be processed by third-party payment providers. We do not store full card details. Payment providers process your data under their own privacy policies.
Sharing your data
We may share data with trusted service providers who help us run the Services (for example, website hosting, booking systems, payment processors, email/SMS providers, analytics, and app support). We only share what’s necessary and require appropriate safeguards.
We may also share data if required by law or to protect our rights, users, or the public.
Cookies and similar technologies (website)
Our website may use cookies and similar technologies to operate properly, remember preferences, and understand how the site is used. You can control cookies through your browser settings and (where available) our cookie banner/preferences tool.
International transfers
If any of our providers process data outside the UK, we ensure appropriate safeguards are used (such as UK adequacy regulations or contractual protections).
How long we keep your data
We keep personal data only as long as needed for the purposes above, including legal, accounting, or reporting requirements. When no longer needed, we delete or anonymise it.
Your rights
You have rights under UK data protection law, including:
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Access to your data
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Correction of inaccurate data
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Deletion (in certain circumstances)
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Restriction and objection to processing
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Data portability (in certain circumstances)
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Withdrawal of consent (where processing is based on consent)
You can also complain to the UK Information Commissioner’s Office (ICO).
Children
Our Services are intended for adults. If you believe a child has provided personal data via our Services, contact us and we will take appropriate steps.
Changes to this policy
We may update this policy from time to time. The latest version will be posted on our website/app.
